The GA 2009 Workshop: Networking the NCCR QP
Popular web-based networking sites have emerged that are built upon different languages, countries, and interests. These forums have given rise to new ways to share information and to communicate and provide new opportunities for researchers, students and start-ups. While there is a difference between social and professional networking sites, either type can affect - for better or worse - professional reputation and career development. The workshop outlined various issues to consider whether you are using these networks directly or not.
The purpose of the workshop was not to convince members of the NCCR QP to use social or professional on-line networking, although we are forming a LinkedIn group. Rather, the focus was on suggesting certain precautions in protecting your professional reputation on networking platforms or professional forums. The key elements of the workshop presentation appear below and a pdf file of the full text is also available.
Networking is a practice that affects (for better or worse):
• Research advancement and product development
• Venture capital and start-up client base
• Strategic alliances and media exposure
The golden rules of professional on-line networking
On your social account (ex. Facebook) keep it private
• Be careful of your mini-feeds, photos, wall posts and messages
• Redirect colleagues to your professional site and don’t join networks
• Do not use your work addresses or list work experience
On your professional account (ex. LinkedIn) keep it professional
• Use your full name, employment history, education and key words
• Only add professional contacts and networks and don't linkmonger
• Add only work-related email accounts, content and links
Netiquette: on-line etiquette
Dont's:
• Do not flame or react to flaming
• Do not promote a product or yourself
• Do not sway off topic or get personal
Do's
• Lurk, learn and present yourself
• Stay on topic and be concise
• Cite your sources and provide links
Treat your signature file like a business card and include:
• Your full name
• Work address and telephone
• Work email address
• A professional looking photo
• Maximun 3 links to your research, start-up or instituion
• Institutional logo(s)
NCCR QP LinkedIn Group
www.epernicus.com
www.linkedin.com
www.myscience.ch
www.network.nature.com
www.newscientist.com
www.physicstoday.org
www.physnet.net
www.sciencemag.org
www.netlingo.com